What are AI Tasks?
What are AI Tasks?
AI Tasks are Vizit's simulations of human preference or eye-tracking that evaluate your asset’s performance or attention-grabbing elements. Perform multiple tasks together for advanced analysis.
AI Tasks help streamline how you uncover and interpret the insights Vizit provides for your assets. Select a specific task to find out exactly what you need to know about your assets — like how likely they are to appeal to a certain audience, or where visual attention is focused.
What are the different types of AI Tasks?
We've separated all the AI Tasks into two sections:
Increase Audience Appeal & Conversion: These tasks will teach you how your assets appeal to a specific Audience Lens of your choosing. All these insights are driven by Vizit's patented AI Audience Lenses, and the insight will change when you switch to Audience Lenses.
- Increase Visibility: These tasks will help you find out where people are looking within your asset when they see it online. These tasks are not driven by an audience, but rather by general human eye behavior modeling. They are unaffected by Audience Lenses, so the insights will not change based on who is looking at your content.
Overlay Attention Map
Using this task will overlay colored hotspots over your assets. The deepest red areas are getting the most attention. This task is best for understanding which elements of your content are likely to capture attention.
Predict Gaze Sequence
Using this task will reveal in what order viewers of your content will observe high-attention areas. All assets will have 1-or-many hotspots, in descending order of how attention-grabbing those hotspots are. This task is best for understanding in what order viewers will see different elements of your content
Analyze Focal Points
Using this task will outline specific areas of your assets that are likely to capture attention, and calculate the likelihood that each individual area will be seen. This task is best for understanding the likelihood that a certain area of your asset will capture attention.
Increase Audience Appeal & Conversion Tasks
There are five tasks that can help you understand how likely your assets — or specific areas of your assets — are going to appeal to a particular audience. All five of these tasks are powered by an Audience Lens.
Select Most Appealing Content
Using this task will rank and sort all your assets in a folder by how likely they are going to appeal to your target audience. This task is best for quickly identifying and selecting your best content.
This task requires an Audience Lens.
Generate Vizit Scores
Using this task will produce Vizit Scores on all of your assets in a folder, and then rank and sort them by that score. This task is best for measuring and comparing the quality of your content to determine how likely it is to drive engagement with your target audience.
This task requires an Audience Lens and a Benchmark
.
Generate Positive Appeal Map
Using this task will highlight areas of your assets in green that are most positively contributing to your content's audience appeal. This task is best for finding areas of your asset that are working and finding out what appeals to your audience.
This task requires an Audience Lens
Generate Negative Appeal Map
Using this task will highlight areas of your assets in red that are most negatively contributing to your content's audience appeal. This task is best for finding areas of your asset that are not working and finding out what does not appeal to your audience.
This task requires an Audience Lens
Applying Multiple Tasks
You can apply two tasks at once for advanced analysis. However, some tasks cannot be applied together. You can apply one task that provides a score/ranking (either Select Most Appealing Content or Generate Vizit Scores), plus a task that applied an image map.
You are able to select one (1) task from the left column alongside one (1) map from the right column in the chart below:
Score/Ranking Tasks | Image Map Tasks |
Select Most Appealing Content | Generate Positive Appeal Map |
Generate Vizit Score | Generate Negative Appeal Map |
Generate Areas for Optimization (Beta) | |
Overlay Attention Map | |
Predict Gaze Sequence | |
Analyze Focal Points |