Creating a New Benchmark

There are two ways to create a new benchmark. First, be sure you are in the correct workspace. 

From your workspace dashboard, scroll down to the list of recent benchmarks. Hover over the Total Benchmarks bar, and click Create New.

Open Benchmarks at the top of your Workspace dashboard

. . . then click Create new benchmark at the top of the page.

In the New benchmark window, assign the benchmark a unique and informative name. The description field is where you can add details on benchmark content. 

Your description can include:

• Image type (hero, competitive, carousel, all in category)
• Brands or categories (owned, category subset) 
• Source (Target, Amazon, DTC website, Instagram)
• Who created the benchmark
• Date created/edited

Click Create, and the benchmark appears on the Benchmarks page, with a warning icon indicating that the benchmark has no images. A minimum of 30 images is needed for a benchmark to be used for generating scores.

The next step is to add images to the benchmark.